Bud Light Seltzer Bundles up New Ugly Sweater Pack
For last year’s festivities, Bud Light Seltzer released an Ugly Sweater Pack which included flavors such as Apple Crisp, Peppermint Pattie, Gingersnap, and Cranberry, but now with the new holiday season approaching, the maker of Budweiser is turning it up a notch with a new lineup which includes a classic Egg Nog variation.
Dubbed as the Seltzer Nog the flavor combines sweet cinnamon and vanilla notes to mimic the milky Christmas drink staple. Along with the return of the Cranberry edition, is the new Sugar Plum made up of sweet mixed berry, cranberry and plum while the Cherry Cordial is a blend of cherry and chocolate flavors.
“With our core focus on innovation and flavor, Bud Light Seltzer continues to bring ‘The Loudest Flavors’ in the industry with great-tasting products that deliver fans the perfect seltzer for every occasion,” said Andy Goeler, vice president of marketing, Bud Light in a press release. “After launching our first-ever Ugly Sweater pack last year to rave reviews, there was never a doubt that we were going to bring it back this year, adding new, festive flavors to help fans make this holiday season even more memorable and fun.”
Bundling 12 oz. slim cans wearing an ugly sweater design, the limited edition holiday-inspired variety pack contains three cans of each flavor and will be stocking shelves nationwide by November 1.
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