Heinz launches limited edition sprayable mayonnaise

It’s sprayonnaise! Heinz makes Peter Crouch a limited edition bottle of mayo he can spritz on his food after being inspired by idea he suggested on his podcast

  • Heinz made a limited edition bottle of sprayable mayonnaise for Peter Crouch 
  • Crouch has been backing invention since it was suggested by a listener Tom
  • Idea came to Tom when he saw waitress carrying a spray cleaner and mayo
  • Heinz has only made a small batch of these initial limited edition bottles just for the podcast hosts and Tom but could launch nationwide

Heinz has made a limited edition bottle of sprayable mayonnaise after being inspired by Peter Crouch’s podcast. 

The ex-England star has been backing the bizarre invention ever since it was suggested by a listener earlier this month.  

Tom from Glasgow was branded a ‘genius’ by Crouch and his co-hosts Chris Stark and Tom Fordyce after contacting the That Peter Crouch Podcast with the idea. 

Heinz has only made a small batch of these initial limited edition bottles just for the podcast hosts and Tom, but told FEMAIL they could launch it nationwide if the nation demands.

Heinz has launched a limited edition bottles of sprayable mayonnaise after being inspired by Peter Crouch’s podcast.

Tom revealed the idea came to him while on a trip to Spain when he spotted a waitress holding a pot of mayo in one hand and a spray bottle of table cleaner in the other. 

‘My mate ordered some food and the waitress came over with a thing of mayonnaise and a spray bottle and started cleaning the table.

‘I just thought – hold on, sprayonnaise.’

He added: ‘I am stunned and totally thrilled that such a small idea lingering in my head for the past few years has had its potential recognised by such a hugely successful company as Heinz.’  

Tom from Glasgow was branded a ‘genius’ by Crouch and his co-hosts Chris Stark and Tom Fordyce (pictured together) after contacting the That Peter Crouch Podcast with the idea

The podcast hosts have been backing the idea for weeks, even enlisting a secret mayo mole who has been feeding them drops of intel.

They invited footballer guests – like West Ham’s Mark Noble – to invest in it.

Heinz’ groundbreaking new mayo is dispensed from a whipped cream-style container, resulting in a thick, rich, whipped sauce ideal for salads, chips, sandwiches and anything and everything else. 

The podcast hosts have been backing the idea for weeks, even enlisting a secret mayo mole who has been feeding them drops of intel.

Maria Jantchi, Senior Brand Manager at Heinz [Seriously] Good Mayonnaise, told FEMAIL ‘As soon as we heard Tom’s idea on our favourite football podcast, we thought it was genius. 

‘At Heinz, we are serious about our mayo and so we knew this was an idea we had to jump on, and we are very pleased to announce we’ve succeeded in innovating Heinz [Seriously] Good Sprayonnaise. 

‘With no compromises on the rich, creamy and irresistible taste of Heinz [Seriously] Good Mayonnaise that we all know and love.’

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