Reebok and Mallet London Collaborate on Music-Inspired Sneaker Release
The UK’s finest footwear imprint, Mallet London, is collaborating with Reebok for the first time. The duo unites to celebrate England’s extensive music history, diving into 1990s and ’00s playlists to recall a legendary era.
Reebok and Mallet London reinterpret two pairs from the former’s sneaker archive, taking over UK streets with modern youth culture in mind. The Workout Plus and Classic Leather models are darlings to Europe’s Gen Z as they bring timeless classics back to life.
The British brands push London forward with a competitive force, dipping the models in pure black and white hues. They are presented inside UK record stores, seeing both designs feature soft tonal leather uppers with metallic Mallet-branded side plaques and collaborative badges with Union Jack engraving. The rears boast additional chrome accents, while the insoles are inscribed with “If you believe it, if you dream it, you can achieve it.” Bus ticket-inspired hangtags complete the kicks with global citizen passes.
Take a closer look at Reebok and Mallet London’s sneaker collaboration in the gallery above. The items will launch on November 30 via Mallet and international retailers.
In other footwear news, Kiko Kostadinov teases new ASICS NOVALIS GEL-TEREMOA colorways for 2024.
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